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  • Location: United States

One-Line Bio

Co-Founder of The Community Roundtable, a peer network for social media, community and social business professionals

Biography

Rachel is the Principal & Co-Founder of The Community Roundtable, a peer network for community managers and social media practitioners. You can connect her at rachel@community-roundtable.com

Until recently, Rachel was Mzinga’s Sr. Director of Social Media Products and is responsible for the product management, marketing, design, and documentation of Mzinga’s Social Media Application Suite and Mzinga’s Social Enterprise solutions.

While an analyst at IDC, Rachel published groundbreaking research; The Social Enterprise (Dec '07), Modeling the Digital Marketplace (Sept '07), The Landscape of the Digital Marketplace (May '07 ), and the first enterprise social networking market forecast (Aug '07).

Rachel has over fifteen years of experience working with emerging technologies including eCommerce and enterprise software applications. She has been both a product manager and a management analyst, and brings multiple perspectives on technology development and use to her research. Rachel covered the enterprise social media market for IDC prior to joining Mzinga. Prior to IDC, Rachel was the Director of Product Management at Bitpass where she worked with media and publishing companies such as Disney, MSN, United Media, CanWest, and Ziff Davis to monetize their digital assets. While at Bitpass, Rachel was instrumental in developing Mperia, an internet music site. Her experience is chronicled in the book, The Future of the Music Business, in an interview that discusses changes in the music business brought about by internet technologies. Prior to Bitpass, Rachel was the Product Marketing Manager for IDe, an enterprise software company that developed applications to manage the new product development process. Rachel started her business career at PRTM as a Business Analyst focused on helping technology companies understand and improve their product development operations. She has presented and written about trends in product development management, both at industry conferences and as a visiting speaker at the Wharton and Kellogg schools of business.

You can follow me on Twitter @rhappe