The 2012 predictions are starting and I will likely participate - the end of the year is always a good time to assess and evaluate where you have been and where you are going. However, these predictions can often take on a doom & gloom feeling. Ross Dawson's Themes for 2012 are particularly anxiety inducing: more speed, more people, no privacy, revolt, cyberwars, exposure, and more polarization among other things. While I don't disagree with much of the analysis it does induce a high level of anxiety. This is not because Ross got it wrong, it's because our world has exploded with information, apps, access, people, content, and ideas.
People are assaulted with too much of everything. That makes us all very anxious. The human reaction to this anxiety is to crave clarity and certainty - to grasp for a bouy in a storm. Without some certainty and truth to ground us we feel completely out of control and bewildered. We look for those with clear and simple answers because it cuts through the sea of confusion. However, this is exactly where the biggest risk lies - while the world is increasing in complexity it is pushing more and more people to focus on simplistic truths as a coping mechanism. The more intensely people are driven to simplicity, the harder it is to make effective progress of any kind in an increasingly complex environment.
Complexity drives anxiety. Anxiety drives simplicty & polarization. Polarization blocks progress. Lack of progress creats more complexity. And the cycle intensifies.
Part of the reason that social networking has taken off is that people have dramatically scaled back the people and organizations they trust to those that they know personally, because those relationships are something they can still evaluate in a world of ever shifting information. But ironically, in a world where we have so much access to information it creates increasingly narrow perspectives. This cycle has to be broken to really address some of the vexing global issues that we face.
For me, the biggest challenge of 2012 will be to better understand how to use social technologies to reduce overload and complexity instead of add to it. This is absolutely imperative so individuals have the mental space to feel proactively in charge of their environments so that they can make decisions and move forward - and to open their minds to alternative perspectives.
Interesting post Rachel. Thing is this reaction to uncertainty isn't confined to the social web. Arguably the rise of various forms of fundamentalism is a reaction to the increased complexity of modern living. You are right though that we have to invest effort to get the best out the wonderful opportunities we have.
Posted by: Euan | December 06, 2011 at 04:34 PM
Hi Euan -
You are right - the difference to me is that the social web has made that complexity even more visible to more people and the risk is exactly that - driving us toward extremely simplistic perspectives because we are overloaded. In organizations this can really hinder decision making at worst or create a very narrow decision-making framework if we are not aware of it and work to create context & meaning out of all the information.
Posted by: Rachel Happe | December 06, 2011 at 05:05 PM
"social networking has taken off " ... because people, who are wholeness incarnate, finally have a 3D way to plug into that wholeness ... and it is liberating
"mental space"? ... pay attention to the self, and not to the stuff .. infinite space is immediately available ... everything needed comes at the right time automatically
"crave clarity and certainty"? .... live in the wounded place of not knowing .. that is the only place truth and reality can be revealed
"complexity drives anxiety"? ... it's fake. nature is simple, reality is simple, the self is simple ... everything else is just a story created by a worried ego
2012, more consciousness is available, experience, or believe, if that's all you can do, experience it for yourself.
drop the story, let life live you.
magic times, now.
Posted by: Account Deleted | December 09, 2011 at 11:18 AM
Rachel,
You make some excellent points in your post especially the need for companies or individuals to reduce "overload and complexity." I am frequent user of social media tolls and I almost never interact with brands. I enjoy using social media to learn and connect with others. I often feel overloaded which definitely results in anxiety because of that.
Posted by: Todd Bartlett | December 11, 2011 at 11:34 AM
Gregorylent sounds a lot like Eckhard Tolle... bravo!
"Complexity drives anxiety."
And we are eager to believe that social media, social networking are complex ideas when, in fact, they are ancient. Indeed, Rachel, we seek out (prefer) simple lies over slightly complicated truths.
Posted by: Jeffreymolander | December 12, 2011 at 02:33 AM